A travelling booster

Summer 2018, time to think about the imminent holidays: Bombol wanted to tell adventurous parents of young kids everywhere to pack a Pop-Up booster, their latest, foldable, super-light, award-winning product. They had a limited budget and a close deadline: the social media campaign had to start together with the World Cup. How to show the incredible portability and practicality of Pop-Up, engage foodie parents everywhere, channel the light, exotic vibe of vacations, all without travelling the world and going through a time consuming photo shooting with kids?

This is how I did it.

Seven short films in stop motion animation. One day and one night of shooting with iPhone 6S and one tireless assistant. Two weeks of post-production: photo retouching, editing, music, graphics. Destination: Bombol's Facebook page.

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Writer, animator, director, editor.

7 stop motion animation clips for social media.

Bombol ltd.

Hong Kong 2018